Monday, September 7, 2009

email marketing

Two projects from now I will be doing a fresh new email marketing campaign for a new company.

I am excited to put this campaign together.

I also want to document the process, making notes of all that goes into an effective email campaign.

I believe mail-chimp has a great foundation to refer to.

And I just came across this outline which at first glance looks like its got some good ideas

Stuck on words?

Social Media your Eblast

Make your mail tweetable – add a tweetmeme button to your email newsletter archive and make your stories easy to share via twitter,

How to add an email newsletter sign up form to your facebook fan page

Email signature – this one is silly basic, but why not use the space – add your social network profiles to your every day email signature – some people may prefer connecting with you there.

1 comment:

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