Blogging and SEO work for yourself

I occasionally get a client who looks to me to do search engine optimization.

Although I am a fan of Optimization I fully don't understand it enough to confidently offer it as a solution for clients as of yet...

however, I think I am stumbling onto something that seems pretty interesting.

Of course I can do the keyword research add all the metatags, and set up the alt tags title pages and page names to help rank higher.

But there are two main things that need to happen to make a site rank well...

and thats links to your site from other sites...

and content...

these are two things that google just eats up...

So the three main services I think I can help customers with is...

1) Keyword research

2) Meta tags and html set up of these keywords

3) then the reporting, each week on tuesday I go through a series of analytic steps that I have been adapting for a few months now, and I report my finding for tracking purposes and see if the reports give suggestions, ie: web presenter to decrease bounce rate...

So i believe this is a valuable service I can offer clients.

Plus this is great because I can usually get more projects out of the same client because these suggestions are things I can actually design and develop for them...

Now it comes to the last two things that I can share my ideas about but can't actually see myself doing for anyone aside from myself and my own business...

4) Link Building

Now when it comes to link building I don't want to post here what that concept is as of yet, because I am kinda treating it as a "trade secret" telling only my closest friends and clients I have a dialogue with "hint hint nudge nudge"

fill out our get started form and we can then be in dialogue

5) Content

Writing content and tons of it so google recognizes it takes "passion"

Passion for graphic design is what I have, Passion for selling "widgets" I don't have, But;

The clients in need of SEO have passion about their "widgets" so it would be a no brainer for me to instruct them on how to create this content and ways we can combine their passion with my tools and techniques to improve their search engine positioning...

I am always a little weary when pitching SEO services to clients because it is such an unknown variable, but if they have patience and are willing to do a lot of work with me, I am confident we will create a wonderful strategy that will increase any companies positioning and business online...