Test the designs before they go out to the client for review

This is a tremendous resourse...

Thanks for the post, I have always thought it how great it would be, to add a step in the design process where we take a comp that is pushed as far as we can push it, then pass it along to complete strangers as a sorta focus group to see if the piece hits the way we think it hits...

http://www.inspiredm.com/2009/07/31/10-excellent-services-to-get-feedback-for-your-design-works/?dsq=13876147#comment-13876147