Monday, August 10, 2009

Photograopher's Blog vs. Designer's Blog

Having a blog in a photography site is getting popular and commonly known as photoblog. Not only could visitors admire the visual aspect of the photographs, they can get the latest updates and happening of the photographer or read through the story of your composed photos. It’s also a great way for the photographer to build up your brand, create a relationship of trust and credibility with potential clients and be located by the search engines.

I think this is a great idea for photographers, and has me thinking about using this technique for my graphic design studio. For example one of the most desired keyword for my business is the single word "design" the top of the organic listing for this word is and when I took a look at why, I noticed the long scrolling page with tons of examples on one page.

Typically designers like to keep thing compact and neat and would never consider just grouping all of the pieces together on one page. We would rather come up with some cool navigation and display the work in some type of creative way.

But the benefits to doing a design like this is that it would be;
1) easier to maintain
2) easier for the visitors to view being they wouldn't have to click anywhere they would just scroll down.
3) This approach would be great for search engine optimization because of the amount of content in can crawl.

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