I think it has some valuable information that can help websites & splash pages alike...
Showing posts with label google optimizer. Show all posts
Showing posts with label google optimizer. Show all posts
Wednesday, September 23, 2009
Google Optimize Guide
Google has made a guide to help you convert better from your google landing pages.
Thursday, September 10, 2009
PPC Success Are the results fake or Real?
A welcoming problem.
This case study published on Google's Site boast how one team of advertisers has the problem of their clients thinking that the business results are fake!
How could such a dramatic increase of business be true?
Especially at such low cost. With other very expensive alternatives don't even come close with these results.
I am a big fan of Google landing pages, and PPC ads, its a sure fire way to get traffic to your site immediately.
But recently I have stopped all campaigns because my campaigns where generating no customers...
I am holding on to the dream that some day I may experience "unbelievable" business results from my Google Campaigns, and I believe this will be accomplished by doing a fresh campaign utilizing Google Optimize with MultiVariate Techniques http://www.google.com/support/websiteoptimizer/bin/answer.py?hlrm=en&answer=61138
I believe my approach was not done in this way and I was basically wasting my money, so I put it all on hold until I can create a clear focussed campaign that test so many different elements that I am sure to find that right combination that will work...
heres a new feature announced to help document experiment notes.
Seems cool!
what a fantastic basis for a google optimizer experiment. to see if it would work for your business...
http://www.getelastic.com/cta-size/
Here are some tremendous resources on the workflow and process of design in general, but there is a link to high conversion style buttons
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