Tuesday, November 10, 2009

static websites suck

Websites can be many different things, from ecommerce, to brochure site and to entertainment. And so much more, I believe that we really haven't even really figured out the internet as a medium on its own.

Is it a book thats translated online, or is it a tv that we interact with or is it "fill in the blank".

this fill in the blank part is the part I don't think we (as people) haven't really harnessed the power of this new medium.

But if I could break it down to two types of categories we have a static website and a dynamic one.

A static website is a website you spend some time on and launch it then come back from time to time to make updates to.

Whereas a dynamic site is one that you can update content on the fly and or is integrated with a blog to help you deliver fresh content. When I read topics that surround the idea of a dynamic site its usually focused on the technology that creates the dynamic site, but the reality is that the technology is the easy part. The challenging part is add all that new fresh content.

We all know that content is king with ranking well in search engines, but content is also king with your customers. I want my website to be "real" conversation with my visitors. I want to try and connect with each visitor on a personal level.

The new site that I will launch for nopun.com will be death of this blog, because I want this blog to be integrated visually with in the look and feel of my site, which blogger is limited in doing.

The new no pun site is dedicated to interacting with the visitors more, with not only samples of past work but I would like to keep the conversation going through the blog, and links to a regularly monitored twitter account. In fact you can even connect with a designer directly from the website via skype, and can share screens of professional designers directly online, where you can design your project together in real time.

With the launch of the new site I am wanting to introduce a "youtube" video blog to the creative process where client can review and see first hand what a designer has to go through to get their final look and feel. Demystifying the creative process and letting clients see first hand what their money is being used for.

I feel that this interaction and dynamicness of the new site will help in my business relationship with each new client.


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